SNACKS FOR PARTY

Building on the brand's e-commerce infrastructure and existing assets, we developed a visually compelling brand universe where its core values take center stage. Our comprehensive scope of work included creative direction, content creation, logo design, and website design, ensuring a cohesive and strategically aligned brand presence across all touchpoints.

Logo presents a minimalist and clear monogram structure. Featuring the letters "SFP" in light tones, it exudes a sophisticated and timeless presence, powerfully and uniquely reflecting the brand's identity. The geometric, angular, and sharp edges of the letters symbolize the brand's solid, reliable, and innovative nature. This design achieves an industrial aesthetic with a futuristic touch while maintaining a minimalist form, aiming to create a striking and memorable symbol. Initially presenting an abstract form, the logo is designed to become a recognizable visual signature as it gradually merges with the brand's identity over time.